Blog

PDMA’s PIM 2012 Co-Creation Lab: Implementing Co-Creation

Posted · Add Comment

The key theme of the Co-Creation Lab I conducted at the recently concluded PIM 2012, PDMA’s annual conference held in Orlando, was Implementing Co-Creation. Applauding co-creation is easy, but implementing it often poses interesting challenges. Based on our formal/informal research, my co-presenter Aric Rindfleisch (who unfortunately caught the flu and couldn’t participate) and I have […]

The Tools for Innovation and Co-Creation

Posted · Add Comment

The most powerful applications of social technologies in the global economy are largely untapped. By fully implementing social technologies, companies have an opportunity to raise the productivity of interaction workers — high-skill knowledge workers, including managers and professionals — by 20 to 25 percent. [McKinsey Global Institute, July 2012.] We recently reported on the general […]

Innovating for Outcomes in a Real World

Posted · Add Comment

At the end of his brilliant TED talk, Timothy Prestero, founder and CEO of Design that Matters (DtM), a Cambridge, MA-based nonprofit, summed up his work by saying: I have to think like an existentialist. I have to accept that there are no dumb users, that there’s only dumb products. We have to ask ourselves hard […]

Needability Trumps Usability in Product Innovation

Posted · Add Comment

  What is innovation? It is the moment when all recorded observations, published results, conference presentations, random thoughts, ideas, previous patents and prototypes, and previous products come together into an innovative “new” product. As we look at the history of modern products and product innovation, we realize that R&D and product development teams do not always […]

Riding the Rapids — All Aboard!

Posted · Add Comment

I recently wrote about a new report from The McKinsey Global Institute that forecast the value of the social economy. Among the highlights, it projected the following: Crowdsourcing and co-creation technologies could improve knowledge worker productivity by as much as 25%. The ROI of this investment would be between $900 billion and $1.3 trillion. Salesforce.com […]

Wow! Crowdsourcing Equals How Much?

Posted · Add Comment

How do you measure the value of co-creation and crowdsourcing? That’s exactly what The McKinsey Global Institute did in its latest report, “The social economy: Unlocking value and productivity through social technologies.” Here are the highlights: Crowdsourcing and co-creation technologies could improve knowledge worker productivity by as much as 25% The ROI of this investment would be […]

Improving Lives One Load at a Time

Posted · Add Comment

Most of you who are reading this wear clean clothes thanks to the invention of the modern washer and dryer. If you lived in Cerro Verde, a 30,000-person slum outside of Lima, Peru, cleaning clothes would be a major time commitment. Poverty has many causes, and one of them that we seem to overlook is […]

How Many? Fifty Shades of Grey

Posted · Add Comment

As a writer, I am also (full disclosure) an avid reader. I usually read everything from obscure books by unknown authors to soup can labels. Until I read a review of the book in The Huffington Post UK by Andrew Smith, I studiously avoided Fifty Shades of Grey, the mega-popular worldwide bestseller by E.L. James. […]

Ye Too Olde Patent System?

Posted · Add Comment

The word “patent” was originally called “letters patent, which was a royal decree that gave exclusive rights to a person for a limited period of for an invention. In return, that person would be required to share that invention with the public. The goal was to support a kind of virtual co-creation, collaboration, or co-invention. You invent […]

Mobile Health and Collaborative Care

Posted · Add Comment

How often do you really look at your smartphone and think what an amazing technological innovation it is? When it rings? When it sings? If you’re like most of us, the answer is probably “never.” Yet for many people, that same smartphone is literally a lifeline. For example, take what is being called in healthcare […]