About Me

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A few words about me.  My name is Gaurav Bhalla.  I’m a strategy, innovation, and marketing professional with global experience, having worked on three continents and with companies in over 20 countries.  Since the mid-70’s, I have been associated with the business world as a consultant, executive, entrepreneur, and academic/executive educator.

I recently launched Knowledge Kinetics, my new entrepreneurial venture. The company will focus on the practice of customer driven innovation and value co-creation. The goal is to provoke deeper thinking and more rigorous execution of initiatives related to innovation and business growth, through a mix of consulting, executive education, and research/analysis.

In my previous incarnation I was the Global Innovation Director, at Kantar-TNS, one of the world’s largest market information and insight companies.  Additionally, I have also held positions in corporate strategy, brand management, sales management, and market research, at companies like Nestle, Richardson Vicks, and Burke.   

I have worked with some of the largest brands in the world, such as GlaxoSmithKline, Bristol-Myers Squib, Amgen, Astra Zeneca, Pfizer, HP, Microsoft, IBM, Motorola, Samsung, Hughes Electronics, Seiko Epson, Coca Cola, P&G, Heinz, Capital One, Wachovia, and NASDAQ. 

I have also served as an adjunct professor at Duke University’s Fuqua School of Business and am currently associated with the University of Maryland’s R. H Smith School of Business, as adjunct faculty.

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